Public Services

XL Axiata Tbk, PT

In designing the interior for XL Axiata Tbk, the design team focused on presenting a workspace that strongly reflects the company’s brand identity through its signature color: blue. The choice of blue is not accidental; it was carefully selected to become the main visual element that ties the entire office together. The presence of blue throughout the interior of XL Axiata Tbk is not merely decorative, but also carries a deeper meaning that communicates the company’s character, vision, and commitment.

Blue, as the core color of XL Axiata Tbk, symbolizes trust, professionalism, and reliability—values that the company wants to convey to both its employees and visitors. From the reception area to the workstations and breakout spaces, blue accents can be found harmoniously integrated into walls, partitions, furniture, and even subtle décor details. This consistent use of blue creates a cohesive atmosphere that is easily recognizable and memorable.

By incorporating blue elements into various corners of the workspace, the design achieves an identity that is both calming and dynamic. For employees, this environment fosters focus, comfort, and pride in being part of XL Axiata Tbk. Meanwhile, for guests or partners who visit the office, the presence of blue reinforces a strong first impression about the company’s established reputation and brand consistency.

Moreover, the blue color is often paired with neutral tones such as white and grey to balance the overall look, ensuring that the interior feels modern, clean, and uncluttered. Strategic lighting highlights these blue features, adding depth and vibrancy without overpowering the functional aspects of the office.

Through the thoughtful application of its brand color, XL Axiata Tbk not only strengthens its visual identity but also builds a workplace culture that feels connected to its corporate values every single day.

Project

XL Axiata Tbk, PT

Location

Tegal, Depok, Tasikmalaya, Pondok Bambu, Bekasi, Cianjur

Scope Jobe

Interior – Furniture

Owner

XL Axiata Tbk, PT

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